The Importance of hosting Business Awards

How they benefit your business and the Glen Innes Region

In October 2023, GIBC will be hosting our first Business Awards night since pre-pandemic times to recognise and reward outstanding businesses in the Glen Innes region. Delivering a successful Business Awards has been a major objective for our chamber, and we believe the benefits of this sort of campaign have wide-reaching effects for both businesses and the Glen Innes Highlands as a whole.

The Business Awards aim to bring the local community together in celebration of local businesses, and individuals, who have worked hard throughout the year. Business Awards promote the outstanding products and service offerings in our towns, as well as innovation, leadership and sustainable practices across a wide variety of industries. It is also a chance to dress up and enjoy a prestigious night out surrounded by a supportive business community.

Beyond the immediate advantages for businesses, Business Awards provide larger benefits that align with the economic development and prosperity of the township. Business Awards create a level excellence and customer service that can motivate and inspire others in the business community, in turn increasing the credibility and attractiveness of the region leading to development, growth and expansion.

So how does participating benefits your business?

  • Promotion of products and services for finalist and winners

  • Morale boost for businesses who have been nominated. This can have a flow on effect to your team with increased pride and workmanship

  • Increased customer trust, leading to increased customer base

  • Use of local vendors help deliver the awards resulting in payment and promotion

  • Reputation boost (especially for winners) setting you "apart from the crowd."

  • If you're a new or up-and-coming business winning awards can help to cement your presence

  • Enjoy a night of celebration with your team and feel part of the bigger business community

  • Promotional branding and marketing for sponsors

How running the awards helps our region

  • Puts the Glen Innes region ‘on the map’ and gives credibility to our towns in terms of attracting tourists or day trippers.

  • Create a benchmark for excellence and inspiration for other businesses again increasing our presence and credibility

  • Highlight local business products and services to decrease economic leakage

  • Money spent locally for those travelling and staying in town for the event

  • Secures the viability of Glen Innes Business Chamber, helping to grow our business community and ability to offer more support, resources and value for our members

  • Helps to attract and retain people relocating to the area especially those who own businesses

There are numerous benefits of hosting a Business Awards night and we have looked to the best – Tamworth Quality Business Awards, Mudgee Business Awards, Dubbo Rhino Awards – to inspire and help us to create an exciting and valuable awards evening.

We thank the White Rock Wind Farm Community Fund which has made the 2023 awards possible, and we are looking forward to announcing the details for the evening, sponsorship packages, award categories and nominations soon!

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